Double Act — Centraal Museum  campaign design ︎︎︎
Video installations and 17th century paintings. Presenting medium, artist and era in a new light.






Brief

The exhibition Double Act in the Centraal Museum in Utrecht brings together two seemingly very different collections: video installations by the American Kramlich Collection and the 17th century paintings of Centraal Museum. Presenting medium, artist and era in a new light by combining several influential artists and works.

Approach

For this special occasion we created a campaign where two different ereas of artists are combined and merged together, embodying the essence of the exhibition. It’s inviting the viewer to look for the relation between two contrasting images, whilst simultaneously leaving enough space to appreciate the individual artwork.





Services:
Art-direction
Graphic design
Together with:
Lucas Hesse
Campaign images:
Marina Abramovic
Richard Mosse
Hendrick ter Brugghen and
Gerard van Honthorst
Released:
October 2022





















Double Act, Centraal Museum
Campaign

Brief
The exhibition Double Act in the Centraal Museum in Utrecht brings together two seemingly very different collections: video installations by the American Kramlich Collection and the 17th century paintings of Centraal Museum. Presenting medium, artist and era in a new light by combining several influential artists and works.

Approach
For this special occasion we created a campaign where two different ereas of artists are combined and merged together, embodying the essence of the exhibition. It’s inviting the viewer to look for the relation between two contrasting images, whilst simultaneously leaving enough space to appreciate the individual artwork.
Services:
Art-direction
Graphic design

Together with:
Lucas Hesse

Campaign images:
Marina Abramovic
Richard Mosse
Hendrick ter Brugghen and Gerard van Honthorst

Released:
October 2022



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+31 (0)6 132 34 132        info@housetmm.com
Hoogt 8, 3512GW — Utrecht NL
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We’re always happy to talk about future projects and meet new people, so feel free to get in touch!


+31 (0)6 132 34 132
info@housetmm.com

Hoogt 8, 3512GW — Utrecht NL

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©2023