Research Collective SPIT   Visual identity ︎︎︎
Channeling the attention to detail in investigative journalism through type.






Brief

Spit is a Dutch collective of freelance journalists that practices investigative journalism. Spit engages in thorough and solid research that uncovers truths and tell stories about the inner-workings of politics and our society. They reached out to us to develop a new visual identity and language to convey their research and stories.

Approach

To emphasize their philosophy on journalism we created a text-based visual identity that does right by the quality and quantity of Spit’s investigations. In a time where news is consumed in a snappy and snack-like manner, we wanted to highlight the effort and attention to detail that goes into building a case and telling a story.





Services:
Graphic design
Website design
Typefaces:
Bradford LL Light by Lineto
Monument Grotesk Mono Light by Dinamo
Released:
June 2022




























Research Collective Spit
Visual identity


Brief
Spit is a Dutch collective of freelance journalists that practices investigative journalism. Spit engages in thorough and solid research that uncovers truths and tell stories about the inner-workings of politics and our society. They reached out to us to develop a new visual identity and language to convey their research and stories.

Approach
To emphasize their philosophy on journalism we created a text-based visual identity that does right by the quality and quantity of Spit’s investigations. In a time where news is consumed in a snappy and snack-like manner, we wanted to highlight the effort and attention to detail that goes into building a case and telling a story.
Services:
Graphic design
Website design

Typefaces:
Bradford LL Light by Lineto
Monument Grotesk Mono Light by Dinamo

Released:
June 2022



We’re always happy to talk about future projects and meet new people, so feel free to get in touch!
+31 (0)6 132 34 132        info@housetmm.com
Hoogt 8, 3512GW — Utrecht NL
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We’re always happy to talk about future projects and meet new people, so feel free to get in touch!


+31 (0)6 132 34 132
info@housetmm.com

Hoogt 8, 3512GW — Utrecht NL

Instagram
LinkedIn

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©2023